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Eruption of a domestic robot industry analysis
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Article Source:forward network Update Time:2016-2-29

Back in 2015, benefit from the support of relevant policies and pull the transformation and upgrading of traditional industries, the domestic industry to realize the stable growth of robots, especially in the "made in China 2025" the outline of China's manufacturing industry development blueprint for the next 10 years, the top ten key areas, including robot to a national strategy, the development of robot industry speed will speed up again, enter a new prosperous development.

 

Under this background, the domestic industry robot hand over a beautiful "report card". So far, China's service robots have accounted for about 9% of the global total, the Chinese market in 2015 industrial robots will reach 7500 units, up 36.6% from a year earlier.

 

But still need to see is that the robot industry innovation is weak, poor competitive power industry development bottleneck still exists. In the lead in the process of the transformation and upgrading of traditional manufacturing, the robot industry is expected, so looking forward to 2016, the industrial robot to make up a short board, enhance their competitiveness, the only way, to turn intelligent manufacturing a new chapter, more power to fuel economic transformation and upgrading.

 

Under the impetus of the wave machine substitution, China has the world's largest industrial robot market for two consecutive years. Forward-looking industry research institute "the transformation and upgrading of China's industrial robot industry production demand forecasting and analysis report data show that China's service robots have accounted for about 9% of the global total, and the domestic market of industrial robot break a record high, reached 7500 units in 2015. On the sales, representatives of the industrial robot domestic robot industry is rising. Sales figures show that in the first half of 2015, a total of 11275 sets of industrial robots, year-on-year growth of 76.8%, 66.5% of sales for all of last year. Domestic industrial robot sales volume in 2015 is expected to more than 20000 units, up 40% from a year earlier.

 

the listed company with serious money pouring into. Since march this year, every month there are listed companies involved in the industrial robot: zte wolong electric in March, April and CSR... Until December, hkust intelligent boe, etc.; Second, the constant enlargement of the application market. As the width and depth of the development of industrial robots and intelligent robots, raising the level of industrial robot has have been applied in many fields, in addition to the automotive industry, in electronics, food processing, non-metallic processing and consumer goods industries such as the demand for industrial robots growth rapidly. Third, the product type changes. With the development of man-machine collaboration trends, small robots almost becomes the core product, the development of the enterprise is given priority to with collaborative robot, market basic aim for 3 c electronic manufacturing industry.

 

In fact, the advent of the era of robots, has gradually become the consensus of the governments, the United States and industrialization and industrial Internet strategy, German industrial strategy, Japan's new robot strategy, 4.0 European "spark plan" is to develop mainly concentrating on the robot. And domestic will robot industry to national strategic level, and a number of policy support.

 

 

18 the fifth plenary session proposed, to build a new industrial system, speed up the construction of manufacturing power, the implementation of "made in China 2025", the implementation of intelligent manufacturing engineering, build a new manufacturing system, promote the robot industry development, etc. Earlier the guiding opinions on promoting the development of the industrial robot industry as well as the earlier the robot industry white papers and the intelligent manufacturing technology development "twelfth five-year" special plan can embody the national relevant department such as support for the industrial robot

 

Under the policy support, the domestic market in just two years' time, robots companies had reached nearly thousand, but the operating conditions of the present domestic manufacturers are worrying. Statistics show that in 2015, more than 80% during the first half of manufacturers business ontology in year-on-year growth, only 20% of companies fell; But from the point of profitability, the main business percentage of loss-incurring enterprises as high as 70%. In other words, more than 70% of the business enterprise ontology are losing money. Not only that, China's industrial robot market in 2014 up to 56000 units of sales, sales of local suppliers at 16000 m, more than 7 into a cake is divided among overseas suppliers. Investigate its reason, the core technology has been difficult to break through, and most Chinese enterprises are still in the robot industry application, low quality, low price and at the bottom end of the road.

 

In 2016, the market demand is still accelerating global industrial robot, domestic robot demand is expected to reach 95000 units, but in the face of such a large market share of small, domestic robot manufacturers need to change in 2016.

 

First, grasp key customers. Automobile industry at present stage is still the biggest users of the industrial robot to manufacturers, 2014, Japanese, German, America, Korea each thousands of officers in the use of more than one thousand sets of industrial robots, and home to 305 units, so potential is still not small, producer, only to seize the key can only be in the future market reshuffle in the invincible position.

 

Second, the drive to promote the future robot technology innovation and industrialization. As mentioned above, a higher domestic robot manufacturers of key parts imported, lead to domestic manufacturing industry robot now cost is higher. Especially the reducer, the price of domestic companies to buy reducer is nearly five times the price of foreign enterprises, it also led to a domestic robot is difficult to form favorable price advantage, so if you want to form a robot industrialization in China, get rid of the constraint on intelligent robot enterprises abroad, must be the core parts localization speed up on the agenda.

 

Finally, avoid the homogeneity and price war. Although robot market development is growing, but the signs of homogeneity and price war has already been emitted, with 6 kg of the six axis coordinate robot as an example, some enterprises in 2015 prices by up to 30%, which for the purposes of this is difficult to have an advantage on the price of domestic robot makers, no less.

In addition, in order to support the healthy development of the industrial robot, the government in addition to intensify financial support of the industrial robot and the way of policy support and so on, also need to strengthen the top-level design, the formulation conforms to our country "robot technology roadmap" for the development of practical, clear steps, key technology development the key breakthrough of the core technologies, processes and parts as well as the industrialization path.

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